PLM Alliances Client Reference Example D
Tags: Blog Authorship, Business Development, Marketing Collaterals, Website Content
An established ISV selling into a highly competitive PLM market segment within the aerospace and defense industry engaged PLM Alliances to develop new marketing assets that would support partner sales enablement and end-user business development.
These marketing collaterals included:
• white papers and articles
• website content
• social media posts
• a new blog series
To view examples of the blog post series created by PLM Alliances visit CMsights News.
The client’s CEO remarked: “I just wanted to compliment you for the great work you’re doing with the blog series. The response has been tremendous. Great feedback from practitioners, but we’re also expanding our reach outside the normal CM practitioner audience to the managers that really need to understand the benefits of CM. You’ve upped our credibility and are moving us into the spotlight as an organization that really understands the discipline and what it is, and isn’t. Your contribution to this company has been over the top.”