I often speak with international solution providers across different engineering software market segments of PLM (e.g. PDM, CAE, CM, EIM, AM, CAM, Viz, DM, etc.). Over my career I’ve also lived abroad as well as worked for foreign-based providers here in North America. A frequent question I hear is how different is marketing and selling... Continue Reading →
Myth-Stakes of Partner Building 102
Myth-Stake of Partner Building 102: Collaborating as PLM partners does not mean suspending reality or believing in the fantasy that each partner does not have their own special self-interests which will always be far more important than those of the partnership. In this series of Alliance Alchemy© posts on the myth-stakes of partner building, we... Continue Reading →