Product Lifecycle Management Alliances
Creating platforms of collaboration for partnerships, alliances, channels, and communities in PLM software markets.
Introducing The PLM Ecosystem Atlas The most frequent questions I hear about the recently announced Product Lifecycle Management Ecosystem Atlas – “The PLM Atlas” – are what exactly is it, what prompted its creation as a project of PLM Alliances, and what are the real-world uses for it. The PLM Atlas was created to provide... Continue Reading →
What Happened to the PLM VAR Channel? It’s no secret that performing as a channel partner or Valued-Added Reseller (VAR) in PLM software solution markets (e.g. PDM, CAD, CAE, CAM, MBSE, CM, DMfg, etc.) is challenging enough during the best economic conditions. It’s even more difficult during a recession, if not nearly impossible in a... Continue Reading →
Announcing the PLM Green Alliance The mission of the new PLM Green Alliance is to create global connection, communication, and community between professionals who use, develop, market, or support Product Lifecycle Management (PLM) related technologies and software solutions that have value in addressing the causes and consequences of climate change due to human-generated greenhouse gas... Continue Reading →
While speaking with international providers across different software market segments of PLM (e.g. PDM, CAE, CM, AM, CAM, Viz, DM, etc.) I am often asked how engineering software marketing and sales differs around the world, as well as how it has changed over the years in the United States. In Part 1 of this PLM... Continue Reading →
In the last Alliance Alchemy post on how engineering software sales and marketing differs around the world, I mentioned that I often speak with international providers across different solution software market segments of PLM (e.g. PDM, CAE, CM, EIM, AM, CAM, Viz, DM, etc.). A frequent discussion topic is how different is selling technical software... Continue Reading →
I often speak with international solution providers across different engineering software market segments of PLM (e.g. PDM, CAE, CM, EIM, AM, CAM, Viz, DM, etc.). Over my career I’ve also lived abroad as well as worked for foreign-based providers here in North America. A frequent question I hear is how different is marketing and selling... Continue Reading →
As the new business year begins, are partnerships, alliances, and channels in engineering software markets (e.g. PLM, CAD, CAE, PDM, CM, PPM, CAM, AM, DMfg, EDA, etc.) becoming more important, less important, the same importance, or difficult to really know? Tell us what you think in this anonymous one-question PLM Alliances State of Partnerships 2019... Continue Reading →
Myth-Stakes of Partner Building 107: Independent PLM software providers expecting that selling through an indirect reseller channel will take less time, skill, or investment than with a direct sales strategy. Over the years I have spoken with a variety of managers at new and old, small and large software providers across the many solution market... Continue Reading →
State of PLM Channels, Alliances & Partnerships "Are PLM channels healthy and growing, or are they challenged and failing?" "Are PLM partnerships and alliances becoming more common and valuable, or are they increasingly an energy-sapping distraction that rarely produces as promised?" "Should resellers and consulting service providers seek more partnerships with different solution providers, or... Continue Reading →
Over my career I have had the privilege of working with many independent software & service providers across numerous market segments within the $40B PLM ecosystem. I’ve come to greatly admire the passion and perseverance of the founding management teams who often started out with only an idea and their own sweat equity. Many have... Continue Reading →